Willow Creek Community Church is a nondenominational megachurch located in the Chicago suburb of South Barrington, Illinois. It is one of the five largest churches in the United States, averaging over 22,000 attendees.
For Willow Creek's 2015 Easter service and programs, PWI designed a billboard with our unique Easter branding to showcase with service.
Our design team, in collaboration with Willow Creek created the branding for the October 2014 sermon series, The God I Wish You Knew. We also released an ad campaign that ran in the Chicago Tribune and the Daily Herald. The ads featured the branding for the series along with compelling text.
PWI's design team worked to create a new logo for Willow Creek's Advent series. We drew inspiration from several different typefaces that led us to the creation of an original font. The logo for Advent also incorporated several aspects of the unique Christmas 2015 branding.
An integral aspect of the Christmas 2015 branding for Willow Creek was the creation of an original typeface. The typeface we designed incorporated the winter feel of snow and ice through the selected color scheme, while still keeping a warm, organic, and handmade feel reminiscent of the Christmas season.
PWI built a new website to host the live streaming of Willow Creek's weekend and Midweek services. The website is simple, user friendly, and professional and also holds archives of Willow's past services.
In addition to the foundational COH branding, PWI created auxiliary branding for Willow Creek's annual 5K fundraiser run. This branding included unique banners, flyers, handouts, a course map, and original t-shirt designs.
Our team carried over the branding from the Fall 2014 Midweek Catalog to the Spring 2015 catalog. We worked to update the look and feel through a revamped color scheme and fresh photos.
The Membership Booklet allowed us the opportunity to utilize a business professional design plan. The clean, simple branding ensured that the focus was primarily on the communication of the content without distractions.
The Mother's Day branding for Willow Creek was entirely designed by the PWI design team and integrated our unique photography. The Didot typeface we incorporated into the images gave the branding a fresh, spring feel.
The color palette PWI incorporated into the DadFest branding is reminiscent of a music festival poster with a vintage Americana vibe. The design was created to have a solid, masculine feel. We streamlined the colors to include dark navy blue, off white, and brick red. The stars allude to Americana and the added texture lends itself to the vintage look. Finally, the solid rays from the center reference the art deco style popularized in the 20s and 30s.
We created several brand concepts meant to encapsulate the vision for the Restart sermon series that kicked off January 2015. We were responsible for designing the logo and background; Willow Creek was given several different logo and color options to choose from. Ultimately, the blue branding with the Restart play button was chosen as it definitively demonstrated the action of restarting.
We created several brand concepts meant to encapsulate the vision for the Restart sermon series that kicked off January 2015. We were responsible for designing the logo and background; Willow Creek was given several different logo and color options to choose from. Ultimately, the blue branding with the restart play button was chosen as it definitively demonstrated the action of restarting.